When life throws you for a loop, turn to LOOP

Life. Ordered. On-Purpose.

The LOOP Webinar is the actual first hour of the LOOP Accelerator. It is offered for free because we believe this life-informing and foundational content will provide you with a much-needed perspective, especially in tough times. Also, use the LOOP webinar to evaluate the LOOP Accelerator to see if you want even more to design and build your life order on-purpose.

During the LOOP Webinar, there's no high-pressure sales pitch. It is either right for you or it isn't. Be 1 of only 10 participants in this exclusive, one-day virtual workshop that includes four weeks of live follow-up provided by Kevin McCarthy.

The next LOOP Webinar is Friday, June 19 @ noon.
Upcoming LOOP Accelerator dates are Fridays, July 17, August 21, September 18, @ 10 am to 4 pm
All times are Eastern Time USA

Viewed from the outside, your life works.
You’ve built something good through your business career, reputation, and responsibilities. You’re competent and capable, but quietly distraught.

Something is off. Not dramatically broken. Just unsettled and impending.


This isn’t burnout. And it isn’t a lack of discipline or intelligence. Neglect and disorder are exacting their price.

Your early warning system has kicked in. Your outer success has overrun the inner operating system that got you to where you are. Competing interests are pulling you in a thousand different directions.

There’s so much at stake. You know something needs to be done sooner rather than later. Yet, you don’t have the energy or the time to waste recalibrating with hacks or trial-and-error fixes.

Kevin McCarthy marveling while visiting Chihuly Garden and Glass in Seattle, WA, October 2025


Outer success without inner joy is ultimately a losing strategy.


Meet Kevin McCarthy, Your Navigator

Kevin doesn’t have your answers. What he has for you is a decades-long, proven process to meet you at your point of need and move you forward. And he has worked with thousands of clients. Together, you’ll order your life and work using The On-Purpose® Approach.

Kevin is an entrepreneur, business owner, professional speaker, and author. He holds an MBA from The Darden School at UVA and an undergraduate business and economics degree from Lehigh University. Despite decades of business ownership experience, he remains a lifelong student in the School of Hard Knocks.

Married to his first wife Judith since 1984. Father of Charles and Anne. Christian. Standard poodle owner. Pittsburgh Steelers fan. Tennis player. Christmas baby. Winter Park, FL resident.


Will the

LOOP Accelerator

be a good fit for you?

Not a Good Fit

Life. Ordered. On-Purpose is NOT for you if:

  • You’re looking for motivation, quick-fix hacks, time management, or surface-level clarity.
    This is not about optimizing performance or squeezing more output from your life.

  • You want someone to tell you what to do or give you answers.
    The work is reflective, integrative, and personal—not prescriptive. You take your stuff through a proven process.

  • You have an addiction or need mental health clinical support.
    This work is strategic and developmental, not treatment, rehab, therapy, or counseling.

  • You’re unwilling to slow down enough to realistically examine your life.
    Insight requires attention. This work cannot be rushed. A proven process reduces waste.

  • You’re bound to long-held status and success patterns.
    Be prepared to examine misplaced identity.

  • You want to imitate someone else’s success.
    Influencers abound. Don’t try to be who you aren’t. Be true to you.

✔️ Is a Good Fit

Life. Ordered. On-Purpose is FOR you if:

  • Your life works on the outside, but feels muddled and messy on the inside.
    Nothing is “broken,” yet something is off—and you’re done procrastinating.

  • You’re suffering with impostor syndrome.
    You fear your secrets will be discovered, so you hide behind the thin veil of your "success."

  • Your success at work creates inner conflict and strife.
    What once drove you no longer aligns with who you are today and want to be tomorrow.

  • You seek more genuine joy and peace.
    Not just another idea, insight, or inspiration, nor a vacation or distracting entertainment—but a way of life for the rest of your life that is right for you.

  • You’re ready for thoughtful, honest inner work without drama or judgment.
    You seek clarity, direction, and purpose without burning down what you’ve built.

  • You value depth, endurance, and a resilience over time versus quick fixes or hacks.
    You’re not looking to be “fixed.” You’re looking to be whole and on-purpose.

Your Situation Is Way Too Typical.

Ready to Change That?

"Ive watched too many people succeed in their careers but fail in their relationships and personal lives."

Clayton Christensen

Harvard B-School Professor,
Author of How Will You Measure Your Life?

"For what does it profit a person to gain the whole world, but lose their soul. Or what shall a person give in exchange for their soul?"

Jesus

Mark 8:36-37

"Business must run at a profit, else it will die. But when anyone tries to run a business solely for profit ... then also the business must die."

Henry Ford

Yep, that Henry Ford!

Before the proverbial sh*t hits the fan or you self-inflect any more damage, sign up for the LOOP Webinar.

The Story of the On-Purpose Approach

In the late 1980s, Kevin wrote this equation: Pp<=>Po. The On-Purpose Principle simply states "When the Purpose of the person is aligned with the Purpose of the Organization, that’s where pure energy lives."

The lifestyle of being on-purpose forever changed his life and will likely do the same for you. While simple to say, it is a nuanced way to live with such knowledge and intention.

To put being on-purpose into practice, Kevin wrote The On-Purpose Person (1991) and The On-Purpose Business Person (1998). Each book stands alone. Together, however, they form the foundation of The On-Purpose Approach: a proven integrated strategy for winning at life and work that starts with knowing your purpose in life.

In 2017, Kevin launched ONPURPOSE.me as an online tool for clarifying one’s purpose to 2 words in about 3 minutes. To date, over 16,000 souls have used this ingeniously fast and accurate tool.

In the decades since beginning his pioneering work, millions of lives have been touched by answering their unique call to "Be On-Purpose!"

On-Purpose Partners • Winter Park. FL

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